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What is Domain AUTHORITY?
Domain authority is an rating of a website like Page Rank And
Alexa Rank . It is short termed as DA . From now I concentrate on Domain
Authority because it depends upon Alexa Rank, Google Page Rank And Backlinks to your website . In simple words if
you are having high Domain Authority , it means you are having Good Alexa And
Page Rank & Backlinks too .
Domain
Authority vs. Page Authority
Whereas Domain Authority measures
the predictive ranking strength of entire domains or subdomains, Page Authority
measures the strength of individual page. The same is true for metrics such as
MozRank and MozTrust.
Organic
traffic is the main source of traffic for any website or blog. Search engine
optimization has a strong influence on organic result on search engines but
something else very important is usually ignored. Almost all efforts are geared
towards building links and a very important aspect is ignored. This is domain
authority and trust, which communicates confidence to any search engine,
something very important as a result of the fact that search engines rank
websites beneficial to their users.
If new content is to be given a
favorable rank by search engines, building domain authority and trust is
important. Otherwise, the home page of the site will receive some rankings but
new posts will never receive favorable rankings.
Frequency of links acquisition
The frequency of links
acquisition and domain quality of sites linking to your site are equally
important. In case a blog has acquired thousands of links in a couple of days
it will be very easy for search engines to realize something is amiss. Spamming
is usually penalized by a ban. Also, if the links you receive are from
domains considered spammy or involved in a spamming exercise, chances are
high your own domain, as innocent as it might be, will be taken as spammy.
Inbound links
Inbound
links pointing to a site is one of the factors used by search engines in
ascertaining the authority of a specific domain that conveys the site's
popularity. In case a site has many inbound links pointing from some of the
highly authoritative sites, it will be considered a high authority website as
well through association. If a site has useful information, many sites
will link to it. While so many white hat tactics of building links are plenty,
what will help in generating superior inbound links is the creation and
distribution of quality content frequently.
Guest posts are very important
after the Penguin and Panda update and the safest way of building links. You
can receive and provide a valuable link for a specific keyword through a guest
post. Your page authority is directly proportional to its back-links and
you must target a number of popular blogs within your own niche. Simply comment
on the blog, share the posts online and once you are noticed, ask if you could
post content as a guest on the site.
Keep adding pages
A website's size contributes to
domain authority. Increasing content pages on a site also increases the chance
the pages will attract inbound links. Adding quality content to a website is
important and can be done regularly through the incorporation of a blog
within the main domain. As you post on the blog, search engine spiders will
keep returning to the site to have the newly posted content indexed.
Social networks
A look on SERP trends will let
you know social signals are playing a huge role in the ranking of a site. A
good example is being ranked on the five top positions for a competitive mid
level keyword through a combination of twitter tweets and Facebook shares. A
huge number of authoritative blogs have predicted the fact that social signals
will increase in importance in the future.
Aging domain
If you have an old domain let it
age by maintaining its registration and continuing with addition of content to
it. Traffic will gradually increase over time and it will be viewed favorably
than a domain newly bought and yet to earn the trust of Google and other search
engines.
Social bookmarking sites
If
pages on your site are shared a lot, the value will increase. Spend some time
doing social bookmarking by using such sites as Reddit, Digg and StumbleUpon
among others. Do not forget that to have your content shared you must share
the content of other sites as well. Sharing your articles only is a narrow
approach on building your site and you will not succeed as you should.
YouTube
Do
not ignore the power of the world's favorite video sharing website. You could
upload your content, perhaps tutorials you have created and link them to your
site through the portion for describing your link. This will bring more traffic
to your site and increase its authority on the web.
Building the authority and trust
of your domain is not something that happens overnight. Spend some hours daily
on it and you will soon see gradual increase in authority, trust, page rank and
web traffic.
VaishnoG Softwares is working
with you to bring new ideas to life in IT Market. Get in touch with VaishnoG
Softwares by contacting by email at vaishnogsoftwares@yahoo.in
or by phone at 8725018881. For more information, please visit www.vaishnogsoftwares.com
Visit :
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Article submitted by: VaishnoGsoftwares
website design,development, SEO and outsourcing firm Working very proficiently
in SEO and Webdesign, web development, email marketing, article marketing and
many more in IT field.
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